For once, don't blame Fleet Street : it was they what got took !
To this day, most people think it was a British Tabloid editor at something like the Daily Mail (or worse) who first blared out the screaming 1965 headline, "would you let your daughter marry a Rolling Stone ?"
If was this headline, reproduced worldwide and then forever after, that most people agreed "made" the Rolling Stones.
Actually, the original tagline was from a series of ads ran by the canny manager of the Stones, youngster Andrew Loog Oldham, in a few music weeklies --- and only later picked up and improved upon by Fleet Street heavies.
